National Geographic's Ad Campaign Shows Some Hilarious Animal Selfies

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In a project that aims to take the attention off some of the not-so-nice photos of animals out there on the internet, National Geographic has started an ad campaign that takes some of the worlds most beautiful animals and hilariously manipulates the images to make them look like they're taking selfies.

The man behind it all is Silvio Medeiros, he posts his images on this Instagram. The project is still on-going.

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via Instagram