These photographs are more important than you might think. The average american creates 4 pounds of rubbish a day which is 50 percent more than the average western european. All those numbers don't mean a lot when we never get to see how much waste we really create which is why photographer Gregg Segal asked his friends and family to pose in a photograph with the rubbish they create in just one week.
The results to this unusual photo series are eye opening.
The people in these photographs come from a variety of living situations. This was done intentionally to give as fair a representation as possible.
All of the photographs where taken in Segal's backyard. Using natural materials as backgrounds such as sand, forest floor and water was done on purpose as these are the places our rubbish and waste often end up.
As you can imagine some of the people were a little put off by the thought of lying in their own rubbish.
"I think there’s something mildly humiliating about it, but in a constructive way,” Segal said.
How does the amount of rubbish you create compare to these people?