The Rijksmuseum in Amsterdam has come up with a cool way to make people appreciate the artwork they go and view by encouraging people to put down their phones and cameras and pick up a pencil and sketch book instead in the hope that this will help people appreciate the artwork more.
“In today’s world of mobile phones and media a visit to a museum is often a passive and superficial experience,” the museum writes. “Visitors are easily distracted and do not truly experience beauty, magic and wonder. This is why the Rijksmuseum wants to help visitors discover and appreciate the beauty of art and history through drawing.”
The coolest part is that being able to draw isn't essential, it's the process that counts and not the final result. Find out more on the museums website.