In his latest video Kurz Gesagt, the guy behind the popular and extremely informative In a Nutshell series points out how Facebook is stealing billion of video views each day. The video comes as Facebook announce that they are now generating over 8 billion video views a day which sounds great, until you learn that most of these views are generated by Facebook pages that have ripped the footage from YouTube.
This means that whilst the video uploaded to YouTube might have received only a few million views on YouTube but has been viewed nearly 100 million times on Facebook. The other problem is that Facebook's view counter is flawed and counts views even if they appear in your timeline long enough to start playing when you scroll past them. Here's what Kurz Gesagt has to say on the matter:
"Facebook just announced 8 billion video views per day. This number is made out of lies, cheating and worst of all: theft. All of this is wildly known but the media giant Facebook is pretending everything is fine, while damaging independent creators in the process. How does this work?."